OBJECTIVE: 

Maintain a high level of customer satisfaction and client interaction, thereby benefiting the planner, the attendees, and Visit Salt Lake members, making it easier to retain our high value clients, and enhance the positive perception about Salt Lake as a destination.

MEASUREMENT OF SERVICES EFFORTS:

Customer Satisfaction Survey Score: 

Maintain an average Post Event Customer Satisfaction Survey score of 4.8 or higher (of a possible score of 5).

M&C Gold Award/ Hall of Fame: 

Achieve the Meetings and Conventions Gold Service Award for the 25th year, and maintain membership in the M&C Gold Award Hall of Fame.

Social Media Attendance Building:

Promote social media attendance building campaigns to all incoming Citywide groups, with a 70% adoption rate.

Client Outreach Events: 

Conduct quarterly outreach events to regional repeat clients.